You've probably heard by now that Zillow purchased Trulia in a $3.5 billion deal, and it's left many wondering what the effect on the real estate market will be. The Puget Sound Business Journal reports that real estate agencies in the Pacific Northwest agree that it won't be bad for business. The article reads, "[t]here are literally hundreds of real estate aggregating websites out there, said Dean Jones, owner and CEO of Realogics Sotheby's International Realty. Because there are so many places for people to find listings, he expects the expanded Zillow to take a cautious approach to raising its prices because agents could easily advertise elsewhere."
With the Zillow/Trulia company set to control up to 70% of online real estate listings, it will be interesting to see how this merger plays out in the coming months.